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SWELL - THE JOURNAL OF HIGH PERFORMANCE OFFSHORE POWERBOATING
SWELL on Twitter
ABOUT SWELL
We know there are other performance boating sites out there, and they all serve a purpose. Some are extensions of printed magazines, some are news aggregators and media sites, and many are public forums, where news, opinions and information are exchanged. Our goal is not to compete with these sites, but to complement them...and offer something a little different.
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The SWELL site serves several purposes; it helps us aggregate and organize a number of resources, including our weekly online newspaper, our popular Twitter feed and our extensive blog archive.
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Most importantly, the new site will help us promote and deliver some exciting print content, which is currently in the works. To keep up to date on these new projects, be sure to sign up for our email list - see the link on our home page.
The SWELL Twitter page is a major part of our web presence and plays an important role in our marketing. In fact, Swell OWNS the high-performance boating segment on Twitter. With almost 3,000 followers - most of whom are really boaters, boating-related businesses or interested in the lifestyle, we have more followers than most major boating magazines and offshore racing series accounts
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This strong focus has allowed us to build a robust network of followers and friends on other boating-related sites not only in the US, but across the globe. We feel this "Big Picture" approach will help us in our goal of building the audience for offshore performance boating, and help promote interest in the sport and the lifestyle.
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